Twitter (now X) has become a popular platform for cryptocurrency brand engagement. Its real-time communication and active community provide tools and opportunities to interact with enthusiasts and serious investors.
This comprehensive guide will walk you through everything you need to know about using Twitter for cryptocurrency marketing. From the basics of setting up a professional profile to top tips and trends for tweeting, here’s how to create a marketing strategy that complies with evolving regulations and helps overcome skepticism.
What is Crypto Twitter?
In short, Crypto Twitter is a vibrant subculture within the broader Twitter ecosystem. Here, enthusiasts, investors, developers, influencers, and thought leaders gather to share, discuss, and debate news, insights, and the latest developments in the cryptocurrency space.
Currently, Elon Musk owns the company, which has undoubtedly benefited from his involvement. With over 188 million followers on X, Musk is considered one of the leading and highly influential figures in the cryptocurrency space.
Key Figures and Influencers
Musk is just one of many key crypto influencers using X. Here are some other notable influencers, thought leaders, and major accounts in the crypto space on X:
For instance, to stay informed about all things related to Ethereum development, be sure to follow Vitalik Buterin. As the co-founder of the blockchain platform, he provides insights into new projects being built on the platform and shares his vision for the future of blockchain technology.
X is also a great platform for following companies. In addition to keeping up with some of the individuals mentioned above, you can follow the following accounts for news: